"You`re Only Allowed Five Minutes Of Being Emotional In The Day, Then You Gotta Be A Gangsta!"
While many of us think of our business as our ‘baby’, this can be detrimental to how we make our business work. Being emotional around your business can make it difficult to see where the pitfalls are, or the areas that are not working for you. Having the passion and drive to keep your business going is one thing, but constantly bringing feelings into your business decisions can diminish your business prowess. Being emotional can make it difficult to make the hard decisions when it comes to building on the foundations of your business.
Emotions bring up questions like ‘Why is this not working?’ instead of the more rational ‘How can I make this work?’. The ‘Why?’ is more of an emotional response than the more measured and curious ‘How?’ that can make you see your business issues in a different light.Nobody wants their business to fail, however, when things are not working, it can be hard not to bring emotions into it, especially as your business is so connected to your personality and brand.
Being emotional around your business costs energy, an energy that is better spent focusing on making your business work for you and your clients. You want your business to be a reflection of who you are, of your brand, of your talents. Getting emotional when things start to go a bit wobbly will not help you stay on track with your business goals. Instead, remember your business is there to serve you and others, to help you create the lifestyle and freedom you want and to help people with solutions to their problems.
So how do you take a step back when the emotions start to take over?
1. Look at the cold hard facts – the numbers! When you know the numbers are not adding up, and you are not making enough to break even, or make a profit, you need to go back to basics. How much do you need to make to have a profitable business for this month, then for three months, then for six months. How many clients do you need every month, how many sales calls do you need to make to sell your product? Knowing your numbers takes the emotional pressure off as you can then make a concrete plan on how to make the numbers work for you.
Lynsey believes you only get one chance in life, and it’s way too short to spend it not doing something you love. After 13 years of scientific research it was clear to her that it wasn’t cells and molecules she loved to work with, but people. She moved into coaching in both education and recruitment and has been helping people realise their potential ever since.
Now Lynsey has started to fulfil her ambition to help others use their gifts and talents to start their own successful businesses, particularly in the wellness and holistic arenas. She does this by way of one to one coaching and speaking to groups.
If you would like to avail of Lynsey’s 30 minute complimentary call to explore your business ideas and help you create a plan of action, you can contact her at firstname.lastname@example.org or call her on 086 3569689.
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